Gaya APA

Peter, J, P., Olson, J, C. (1996). Consumer Behavior and Marketing Strategy . United States: McGraw-Hill.

Gaya Chicago

Peter, J, P., Olson, J, C.. Consumer Behavior and Marketing Strategy. United States: McGraw-Hill, 1996. Text.

Gaya MLA

Peter, J., Paul., Olson, Jerry, C.. "Consumer Behavior and Marketing Strategy". United States: McGraw-Hill, 1996. Text.

Gaya Turabian

Peter, J., Paul., Olson, Jerry, C... Consumer Behavior and Marketing Strategy. United States: McGraw-Hill, 1996. Print.